Upcoming Industry EventsJun 6

ad:tech New York: The Business of Modern MarketingJun 6

 
Written on June 6, 2008 at 10:23 am, by CalendarEditor
Time Square

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If you are in a business that requires you to have conversations with your current clients (and potential ones), this conference will help you much in achieving your goal to sell or provide service to others. This conference surely tackles everything under modern marketing, making the participants learn from high level overview keynotes to workshops that focus on performance. Keynote presentations will be imparted by Nick Brien, worldwide CEO of Universal McCann. He will tackle things regarding the different opportunities and challenges companies and individuals might encounter in this new media age. He emphasizes the need of industries to focus on new models of media and of communication interdependence.

Stuart Elliot of The New York Times also points out the importance of the efforts of companies to engage in new technology to satisfy and connect their customers and prospects. Other notable speakers include Susan Whiting (Executive VP of The Nielsen Company), Beth Comstock (President of Integrated Media), Carla Hendra (Co-CEO of Ogilvy North America), Peter Blacker (SVP of Telemundo), Imran Khan (Managing Director of JP Morgan Research), Ted McConnell (Director of P&G’s Interactive Innovation Group), Nada Stirrat (EVP of MTV.com) and other notable speakers that will contribute to the marketing know-hows of the people. The exhibit is for free and for those who wish to promote their ventures, they will be given the opportunity to exhibit on the 3 floors of the expo site.

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ad:tech London 2008Jun 6

 
Written on June 6, 2008 at 10:18 am, by CalendarEditor
Top: London skyline, Middle: Palace of Westminster, Bottom left: Tower Bridge, Bottom right: Tower of London.

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  • What: ad:tech London 2008
  • Where: Olympia – National Hall
  • When: September 24 – 25, 2008
  • Who: Marketers

The ad:tech conference in London is focused on making the marketers aware of the perks and privileges they will get when they take advantage of the internet for their marketing needs. This conference will emphasize the need to go “digital marketing” to promote their products and services. Making consumers aware of the companies’ brands is the conference’s top priority and increasing the companies’ market shares is its number one goal. The conference will be on the 24th of September, and the exhibit of participating companies will be on the 25th. There is also a free seminar with keynotes from companies such as Bebo, Telegraph.co.uk, Findaproptery.com, Sony Ericsson, Haven.com, Lycos, JJB sports, TimesOnline and Fish4. This conference is deemed to be one of the biggest events in the internet marketing field in the United Kingdom.

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ad:tech Chicago: Mastering Brand Performance and Effective Marketing SolutionsJun 5

 
Written on June 5, 2008 at 11:07 am, by CalendarEditor
Navy Pier in Chicago, view from Aon Building.

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  • What: ad:tech Chicago: Mastering brand performance and effective marketing solutions
  • Where: Navy Pier (Festival Hall B, Lobby 2, 600 East Grand Avenue, Chicago, IL)
  • When: August 5 – 6, 2008
  • Who: Professionals and amateurs in SEO and SEM.

The ad:tech Chicago conference will be one of the biggest conferences in the world of SEO and SEM. Speakers from world-renowned companies such as Kraft, Google, Digitas, CBS, Yahoo!, ConAgra Foods, Kimberly-Clark, Comscore and others will impart their secrets regarding internet marketing. The two key speakers include Kevin Kells, CPG Industry Director of Google and Clay Shirky, author of the book Here Comes Everybody. Kevin Kells has been helping companies to boost their marketing strategies for them to have more customers and clients. Through the company he is working for (Google), he acts as a bridge between the companies and the consumers for the former to reach the latter wherever the latter may be. His clients include Unilever (Pond’s), Revlon and Diageo (Guinness). Clay Shirky on the other hand, is a writer, consultant and teacher of internet related issues. In his recent book, he tackled on how organizations and the like can benefit from content production and dissemination.

The conference per se will last for 2 days, followed by an exhibit by 20 prominent companies that use internet marketing (mostly companies that are in the communications field). Sessions will include tactical and practical advise from leading marketers and companies, Making Mobile Work: Real World Examples, Sneaky Search Tricks and Driving Innovation: A Practical Guide to Leveraging Emerging Media.

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ad:tech Pan Asian Industry Event, SingaporeJun 5

 
Written on June 5, 2008 at 8:37 am, by CalendarEditor

  • What: Pan Asian Industry Event
  • Where: Sun Tec City Convention Center, Singapore
  • When: June 26- 27, 2008
  • Who: Advertisers, Interactive and Traditional Agencies, Online Publishers, Technology Providers

For more than ten years, ad:tech is the number one experience for interactive marketers. Currently, it is now held in 11 cities in 7 countries and continues to build up more yearly events that targets regions who wish to broaden their knowledge and acquire new skills to be successful in the digital media world.

Ad:tech brings together brand advertisers, traditional and interactive agencies and portals. In the advent of growth in technology and digital media use, Ad:tech offers the best opportunity to learn new practices and technologies, develop brand recognition and throw themselves into digital technologies. Learning from the presentations, the companies are able to realize the maximum return of investments when correct placement of ads is utilized.

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ad:tech China Returns to Shanghai in 2008Jun 5

 
Written on June 5, 2008 at 8:22 am, by CalendarEditor

  • What: ad:tech China returns to Shanghai in 2008
  • Where: Shanghai International Convention and Exhibition Center
  • When: November 25 – 26, 2008
  • Who: Marketers, agencies, portals/publishers/social networking mavens and other solution providers

China today is one of the leading technological countries in the world. The world has witnessed a remarkable steady growth in their economy, and regarding technology, China has been the leading manufacturer of most gadgets available in the market. The conference will held for 2 days, followed by different trade exhibitions and high quality seminars and conferences. The exhibit will enable all participating companies and individuals to interact with each other, perhaps to share their different points of view regarding internet related marketing. The conference on the other hand, will concentrate on the technological industry, new kinds of technologies, some of the best practices and new findings regarding internet advertising.

For those who are interested in becoming a speaker in ad:tech’s Shanghai conference, application is still on going (they welcome speakers from different fields such as SEM/SEO, Web TV, Integrated Marketing, Online advertising, Viral Marketing, Gaming Blogging and so on and so forth).

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